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because it matters fitness -mobile app

Because It Matters mobile app is designed for a local gym for its members to easily track and log workouts, learn how to use equipment in the facility, as well as follow along with preset workout routines that were designed to target certain parts of the body.

My Contributions

Provide users with a seamless and intuitive interface to discover new workouts, and make the gym experience less intimidating to a new user. Enable members to explore and navigate throughout the facility and provide the knowledge of how each piece of equipment functions safely and what muscle it targets. Foster a vibrant community and allow users to access preset workout routines, as well as speak one on one with personal trainers to create a workout plan to fit the members desired goals .Conduct research to understand the needs, preferences, and pain points of the target audience while at the facility. Perform usability testing to ensure a seamless and intuitive user experience, addressing and usability issues or confusion that arise. Gather user feedback through surveys, in-app feedback forms, and community engagement to continuously improve the app’s features and usability.

Target Audience

Gym users of all skill levels, including amateur new members, and professional trainers to  enjoy sharing motivation and information to be able to achieve a full and enjoyable workout. Provide the tools to all users to be able to confidently enter the facility and maneuver through a workout routine.

shown is a screenshot of the figma wireframe

Design and Features

Intuitive Onboarding: the app provides a smooth onboarding experience, guiding users through key features and benefits of the app.

Exploring Equipment: Users are provided lists of equipment to view instructions on how to operate and find a workout categorized by body part, such as chest, back, arms, legs, etc.

Preset Workout routines: Users are given options to choose a workout routine that is built by professional trainers to target muscle growth, or weight loss depending on goals.

Gamification: The app includes a gamified experience with challenges, achievements, and rewards to encourage users to explore new workouts and equipment.

Try the app for yourself with this figma prototype
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